Face makeup at Global Swanky helps you create anything from a fresh no-makeup look to full glam: primers, liquid and stick foundations, air cushion foundations, BB creams and tinted moisturizers, concealers and color correctors, loose and pressed powders, setting sprays, cream and powder blushes, highlighters, bronzers and contour sticks. Prices start at $19.99.
Key Takeaways
- Our face makeup collection lists 621 products, starting from $19.99 as of October 10, 2026.
- It includes 202 primers and prep products, 123 foundations, 91 concealers and correctors, 65 blushes and highlighters, 58 BB creams and tinted moisturizers, 32 setting products and 31 contour and bronzer products.
- The median starting price is $23.04, and 490 products start under $25.
- The FDA notes that makeup with SPF is regulated as both a cosmetic and a drug, and advises never sharing makeup.
- Match foundation shades on your jawline in natural light.
On this page
- Building a Face Makeup Routine
- What's in Our Face Makeup Collection?
- Primers
- Foundations and Base Makeup
- Concealers and Color Correctors
- Blush, Bronzer, Contour and Highlighter
- Setting Powders and Sprays
- Using Makeup Safely
- Face Makeup by Skin Type
- How to Choose Face Makeup
- Caring for Face Makeup
- How Much Does Face Makeup Cost?
- Shipping, Returns and Support
- Face Makeup FAQs
- Find the Right Face Makeup
Building a Face Makeup Routine
A simple face makeup routine follows the same order every time: prep, even out, conceal, set, then add color and dimension. You can stop after a tinted moisturizer for a natural look, or layer contour and highlighter for evenings.
Prep
Primer smooths skin and helps makeup last.
Even out
Foundation, BB cream or tinted moisturizer evens skin tone.
Define
Concealer, blush, bronzer and highlighter add brightness and shape.
Set
Powder and setting spray help everything stay in place.
What's in Our Face Makeup Collection?
The collection lists 621 products as of October 10, 2026.
| Category |
Products |
Example and price (USD) |
| Primers and prep |
202 |
Pre-Makeup Foundation and Primer with Natural Finish ($23.18) |
| Foundations |
123 |
Waterproof Liquid Foundation, Long-Lasting Coverage ($24.54) |
| Concealers and correctors |
91 |
Dual-Ended Concealer Foundation Stick ($23.18) |
| Blush and highlight |
65 |
Blush Stick Dual-Use Matte Lip and Cheek Tint ($21.97) |
| BB creams and tinted moisturizers |
58 |
Softening Moisturizing BB Cream, Lightweight Coverage ($23.67) |
| Setting and fixing |
32 |
Setting Spray Waterproof Long-Lasting Makeup Finisher ($24.87) |
| Contour and bronzer |
31 |
Waterproof Concealer and Contour Foundation Liquid ($22.56) |
| Special effect makeup |
19 |
Glitter Body Spray for Face and Hair ($23.04) |
Counts come from product types on October 10, 2026. For brushes, sponges and mirrors, browse our tools and kits collection.
Primers
Primers create a smooth base, blur pores and help foundation last longer. Choose mattifying primers for oily skin and hydrating primers for dry skin.
Foundations and Base Makeup
Liquid foundation
Buildable coverage from sheer to full, in matte, satin or dewy finishes.
Foundation sticks
Creamy sticks are quick to apply and easy to carry for touch-ups.
Air cushion foundation
Sponge compacts give light, buildable coverage on the go. Air Cushion Foundation Creams start at $23.49.
BB creams and tinted moisturizers
Light coverage with moisture for an easy, natural look.
Finding your shade
Swatch a few shades along your jawline and check them in natural daylight. Choose the one that disappears into your skin.
Concealers and Color Correctors
Concealers
Cover blemishes, redness and under-eye shadows. Choose a shade lighter for brightening under the eyes.
Color correctors
Peach tones offset dark circles and green tones offset redness before concealer.
Blush, Bronzer, Contour and Highlighter
Blush
Cream and stick blushes melt into skin, while powder blushes suit oily skin.
Bronzer and contour
Bronzer adds warmth, and contour adds shadow to define cheekbones and jawline.
Highlighter
Shimmering highlighters catch the light on cheekbones, brow bones and the bridge of the nose.
Setting Powders and Sprays
Loose and pressed powder
Powder sets liquid makeup and controls shine. Natural Finish Setting Loose Powder starts at $22.52.
Setting spray
A final mist helps makeup last through heat and long days.
Using Makeup Safely
The FDA advises not sharing makeup and storing cosmetics properly, away from heat and sunlight. It also notes that makeup with SPF labeling is regulated as both a cosmetic and a drug, so it must carry an expiration date.
Patch test
Try new products on a small area before applying them to your whole face.
Remove makeup nightly
Cleanse before bed to let skin breathe and reduce clogged pores.
Face Makeup by Skin Type
| Skin type |
Base |
Finish |
| Oily |
Mattifying primer and matte foundation |
Pressed powder |
| Dry |
Hydrating primer and dewy foundation |
Setting spray |
| Combination |
Light foundation or BB cream |
Powder on the T-zone |
| Sensitive |
Fragrance-free BB cream or tinted moisturizer |
Light setting spray |
| Mature |
Hydrating foundation and cream blush |
Minimal powder |
How to Choose Face Makeup
- Identify your skin type and the finish you like.
- Choose coverage: light, medium or full.
- Match foundation and concealer shades in natural light.
- Pick cream products for dry skin and powders for oily skin.
- Patch test new products.
- Check the open-jar symbol for shelf life.
Caring for Face Makeup
-
Close lids tightly after each use.
-
Store makeup away from heat and direct sunlight.
-
Clean brushes and sponges regularly.
-
Throw away products that change color or smell.
-
Don't share foundation, concealer or applicators.
How Much Does Face Makeup Cost?
Prices start at $19.99, and the median starting price is $23.04. About 490 products start under $25, 116 start between $25 and $40, and 15 start at $40 or more.
Standard US shipping is free on every order.
Shipping, Returns and Support
We ship beauty products to US addresses only, and standard shipping is free. Most orders arrive within 6 to 32 business days, and you can track your order once it ships.
Returns are accepted within 30 days of delivery if the item is new, unused and in its original packaging, with no restocking fee. Opened makeup may not be returnable for hygiene reasons. Read the full terms in our return policy, and contact our support team if your order arrives damaged.
Face Makeup FAQs
What order should I apply face makeup?
Start with moisturizer and primer, then foundation or BB cream, followed by concealer. Set with powder, then add blush, bronzer and highlighter, and finish with setting spray. Cream products go on before powders so they blend smoothly.
How do I choose a foundation shade?
Swatch two or three shades along your jawline and check them in natural daylight. The right shade disappears into your skin and matches your neck. Also look at undertone: cool, warm or neutral.
What's the difference between BB cream and foundation?
BB cream gives lighter, more natural coverage with added moisture, which suits everyday wear and minimal makeup looks. Foundation offers more coverage and a wider range of finishes, from matte to dewy, for longer-lasting results.
Do I need primer?
Primer isn't essential, but it helps foundation go on smoothly, blurs pores and texture, and helps makeup last longer. Choose a mattifying primer for oily skin or a hydrating primer for dry skin.
How do I stop makeup from looking cakey?
Moisturize first, use thin layers rather than one thick one, and blend with a damp sponge. Apply powder only where you need it, such as the T-zone, and finish with a hydrating setting spray to melt layers together.
Does makeup with SPF replace sunscreen?
Makeup alone rarely goes on thick enough to give the SPF on the label. Many dermatologists suggest applying a broad-spectrum sunscreen first, then your face makeup on top, and reapplying sun protection during long days outside.
How long does foundation last once opened?
Check the open-jar symbol on the packaging, which shows how many months the product stays fresh after opening. Throw away foundation that separates, changes color or smells different, and keep lids tightly closed.
What's best for oily skin?
A mattifying primer, an oil-free matte foundation and pressed or loose powder help control shine. Blotting papers handle midday shine without adding extra layers of powder, and a light setting spray helps your face makeup last through warm days.
What face makeup do beginners need?
Start with a tinted moisturizer or BB cream, a concealer one shade lighter than your skin, a cream blush and a setting spray. These four products create a fresh everyday look, and you can add contour and highlighter later.
How do I make face makeup last all day?
Prep with moisturizer and primer, apply thin layers, set the T-zone with powder and finish with setting spray. Carry blotting papers and a concealer stick for quick touch-ups.
How long does shipping take?
Most orders arrive within 6 to 32 business days of being placed. That covers 1 to 2 business days of handling and 5 to 30 business days in transit. Standard shipping is free on every order, and we currently ship to US addresses only.
Can I return makeup?
Unopened items can be returned within 30 days of delivery in their original packaging. Opened makeup may not be returnable for hygiene reasons. Email support@globalswanky.com with your order number to start a return, and there's no restocking fee.
Find the Right Face Makeup
Choosing face makeup comes down to three checks: your skin type, the coverage and finish you like, and the right shade. A primer, a foundation or BB cream and a cream blush make an easy everyday start.
Ready to choose? Scroll up to the product grid, or browse our make up and eye makeup collections.
